Historic NBA Sports Card Acquisition Sets New Industry Standard
A rare and highly coveted NBA sports card featuring legends Kobe Bryant and Michael Jordan recently changed hands for an unprecedented $13 million, marking a milestone in the trading card arena. Canadian entrepreneur Kevin O’Leary confirmed his involvement as part of a trio of investors who collectively secured this exceptional piece during an exclusive auction event.
Breaking Records: A New Pinnacle in Sports Card Sales
This unique collectible, autographed by both Bryant and Jordan and adorned with their respective team insignias, surpassed the previous highest sale price held by a 1952 Topps Mickey Mantle #311 card, which sold for $12.6 million in mid-2022. The timing of the sale coincided poignantly with what would have been Kobe Bryant’s birthday, enhancing its sentimental importance.
Strategic Teamwork Among Investors to Secure the Prize
O’Leary disclosed that he joined forces with investors Matt Allen and Paul Warshaw to form a syndicate designed to avoid competing bids against one another. The group coordinated their efforts through an early morning Zoom call at 3 a.m., ultimately placing the winning offer together.
“We purchased it as a team-absolutely,” O’Leary shared during his interview on “Squawk Box.” “Owning this piece fills me with pride.”
The Rising Popularity of Sports Memorabilia as Choice Investments
The market for sports collectibles has witnessed remarkable growth recently, attracting investors eager to diversify beyond conventional assets. Items such as game-worn jerseys from iconic athletes or timepieces worn during historic sporting moments have fetched multi-million dollar sums at auctions worldwide.
O’Leary likened these investments to digital currencies like Bitcoin and Ethereum or traditional stores of value such as gold, emphasizing their potential role in long-term portfolio diversification.
Expanding Interest Beyond Traditional collectors
Unlike fine art-which often remains accessible primarily to ultra-high-net-worth individuals-sports cards are drawing increasing attention from institutional buyers due to their scarcity and demonstrated resilience amid economic fluctuations.
“These collectibles behave much like rare watches,” O’Leary explained. “Their limited availability typically drives steady gratitude over time-even through recessions.”
A Forward-Looking Approach Toward Building Sports Card Portfolios
This landmark purchase adds notable value to O’Leary’s growing basketball card collection amassed over several years. He expressed strong conviction that this particular asset will remain off the market indefinitely while serving as part of an expanding investment index alongside his partners.
“I’m confident this card won’t be sold again within my lifetime,” he stated decisively.




