Skims Raises $225 million, valuation Surges to $5 Billion
kim Kardashian’s skims brand has secured a significant $225 million investment lead by Goldman Sachs Alternatives, pushing its valuation to an impressive $5 billion. This marks a notable jump from the previous valuation of around $4 billion following the 2023 funding round.
Accelerated Expansion and Market Penetration
Since launching in 2019,Skims has rapidly approached nearly $1 billion in annual revenue,highlighting its swift rise within the shapewear and apparel sectors. The recent capital raise ranks among the largest private financings for U.S.-based consumer brands this year, with additional backing from funds affiliated with BDT & MSD Partners.
Shifting Focus: From Digital-First to Physical Retail Growth
Currently operating 18 stores across key U.S. cities including New York, Los Angeles, Austin, and Atlanta-and also one location in Mexico-Skims plans to expand its brick-and-mortar presence internationally throughout 2026. This strategic pivot aims to transition Skims from primarily an online direct-to-consumer model into a brand with a dominant physical retail footprint over the coming years.
Diversifying Product Lines: Moving Into Activewear
The launch of NikeSkims-a collaboration with Nike-sold out within hours earlier this year, signaling strong consumer interest beyond conventional shapewear. This partnership underscores Skims’ ambition to broaden its offerings into activewear and performance apparel categories.
This move positions Skims as an emerging contender in athletic apparel alongside established giants like Lululemon and Nike itself, and also innovative newcomers reshaping consumer preferences toward versatile lifestyle wear.
Private Funding Influences IPO Prospects
The influx of private capital may delay any immediate initial public offering (IPO) plans. Although CEO Jens Grede had previously expressed intentions for going public since at least 2024, current market volatility and cautious investor sentiment toward discretionary retail sectors have made IPOs less common during 2024-2025.
This fresh funding enables Skims to scale operations without facing short-term pressures related to public market listing requirements or stock price fluctuations.
A Distinctive brand Identity Fostering Strong Consumer Loyalty
“Skims represents innovation driven by practical solutions,” remarked a representative from Goldman Sachs Alternatives. “We are excited to collaborate with management on unlocking significant growth opportunities.”
The brand’s commitment to inclusive sizing combined with sleek minimalist designs resonates broadly across diverse demographics. High-profile campaigns featuring global athletes and celebrities have further cemented its cultural relevance worldwide.
A Forward-Looking Vision for Industry Leadership
Kardashian serves as chief creative officer at Skims and describes this latest funding round as “a thrilling new phase” that will fuel ongoing innovation while setting elevated standards across global apparel categories.
“Our goal is to propel Skims even higher,” Kardashian stated, “continuing our mission of redefining everyday wear through creativity.”
